Monitor all activity for contacts and competitors on your website with tracking cookies. Develop customer personas and target specific consumers by segment. Research keywords and develop an SEO strategy. Blog to keep fresh content that attracts search engines. Develop and send multimedia emails. Use source reports to manage ROI for ads. Learn More
Soft Skills for Sales and Service Success
All content posted online should be created to attract search engines. Find keywords that will attract specific visitors. Research the competitiveness of keywords. Create a keyword strategy that will support the business's unique selling proposition. Use the keywords in page titles, metadata, image labels, website content and hashtags to attract visitors. Learn More
SYNC to Sell
Email is still a popular and effective way to communicate with customers. Share newsletters, blogs, coupons, sales, and other business details via email. Send targeted emails to customer segments and increase your sales conversions through effective message. Develop auto-responders to create customer expectations and improve service. Learn More
Public relations is still an essential part of traditional marketing. Journalists all over the globe still rely on press releases to find news stories for magazines, newspapers, radio stations, podcasts, speaking engagements and other forms of media. If you are an artist, an electronic press kit is the new standard for sharing your talents with booking agents and promoters. Learn More